BRANDING CL Yachts
Clean Break Design Honors Heritage While Embracing Innovation for a Unique Contemporary Identity
Designed By:
Category:
Branding
CL Yachts emerges from a bold desire to reimagine luxury performance yachting for a new generation while honoring rich heritage. The simple, authentic identity signals a clean break appealing to contemporary yacht owners.
The coordinated visual identity centers on an integrated logomark where the positive "C" shape incorporates "L" through negative space, seamlessly interwoven to reflect holistic brand philosophy. Elegant, balanced, and enduring, it projects uncompromising innovation and timeless values.
The distinctive orange color stands apart in yachting—young, energetic, and rarely seen among luxury brands. Orange embodies life's enthusiasm, relating to exploration while inspiring confidence, competition, and independence, freeing spirits from limitations.
Yacht Interiors
CLX96
CLB80
CLB88
CLX99
Pegasus 88m
Branding
CL Yachts
Cheoy Lee Shipyards
Meem
Plugg
Home Interiors
M/Y Pegasus 88m
M/Y CLX96 30m
M/Y CLB80 24m
M/Y CLX99 31m
M/Y CLB88 27m
Lighting Designs
Havana
Tivu, Foscarini
Alef, LG Electronics
Cloud, Foscarini
Product Designs
Main Deck, Outdoor Collection
Spectre
GoBe
Labirinto
Plugg
Meem
Spin
Irony Scuba 200
Motorola V70
Experience Design
Heli-X
Be part of a once-in-a-lifetime opportunity by invitation only. Own, invest, or partner in the iconic Della Township, where luxury, wellness, and legacy come together.
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